In an unexpected twist, Assam Chief Minister Himanta Biswa Sarma and a host of other prominent political personalities, such as Yogi Adityanath of Uttar Pradesh and Manohar Lal Khattar of Haryana, faced the removal of their revered Blue and Gold verification badges on 'X', the platform previously known as Twitter. This action followed their involvement in the 'Har Ghar Tiranga' campaign, which prompted a nationwide surge in profile pictures adorned with the tricolor.
Amid those affected were recognizable leaders like Dr. Pramod Sawant of Goa, Shivraj Singh Chouhan of Madhya Pradesh, Pushkar Singh Dhami of Uttarakhand, Eknath Shinde of Maharashtra, and even Devendra Fadnavis, the Deputy Chief Minister of Maharashtra. Even the esteemed Delhi Lieutenant Governor experienced a parallel fate, marking a significant range of personalities impacted.
The rationale underpinning Twitter's decision to withdraw the esteemed Blue and Gold verification badges was rooted in the platform's stringent guidelines, necessitating verified accounts to maintain their authentic names and display images. These principles inadvertently led to the unforeseen consequence experienced by various political figures and organizations.
The inception of the "Har Ghar Tiranga" campaign was a direct response to Prime Minister Narendra Modi's call to action. On Sunday, August 13, in anticipation of the 77th Independence Day celebrations, PM Modi took to social media to encourage citizens to unite symbolically under the Indian flag by modifying their profile pictures. In a tweet, he emphasized the campaign's importance, stating, "In the spirit of the #HarGharTiranga movement, let us change the DP of our social media accounts and extend support to this unique effort which will deepen the bond between our beloved country and us."